Wednesday, May 03, 2006

BODYSTORMING AND UNFOCUS GROUPS...


...are just two of the unusual techniques IDEO uses with its clients. IDEO is perhaps the world’s leading industrial design and innovation firm.

Tom Kelley, IDEO's managing partner, will not be just another innovation guru at WIRE-Net's Innovation Celebration on June 22 at Jacobs Field’s Terrace Club in Cleveland.

As someone whose firm helps their clients build a culture of innovation (this is what Kelley's latest book, "The 10 Faces of Innovation", is all about), Kelley – originally of Barberton, Ohio – will offer practical ways to strengthen innovation in any organization.

As Kaiser's Adam Nemer (a IDEO client) put it, "Consulting firms usually come in, go away, and return with heavy binders that sit on the desk. With IDEO, we partner up and work side-by-side. We are internalizing their methodology to build our own culture of innovation."

Another reason to sign up for WIRE-Net’s Innovation Celebration…Tom Kelley has TWO books in Business Week’s Top Five Business Innovation Books (“The Ten Faces of Innovation”, and “The Art of Innovation”).

Our thanks to Kaiser Permanente for joining WIRE-Net as our “Grand Slam” Sponsor for the Innovation Celebration.

For more information, give Pamela Holmes a call at (216) 588-1440, ext. 104.

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